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Instagram

Instagram, publishing itself.

Feed posts, carousels, stories and reels, each built to the format the channel expects.

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  • Feed post

    A single image post, square or 4:5, with a caption and your brand kit applied to the frame.

  • Carousel

    Multiple images in one post, up to the channel's attachment limit. Each slide is built from your brand kit.

  • Story

    A vertical image post visible for 24 hours. Your logo and colors on the frame.

  • Reel

    A short video in vertical format, with your brand kit applied to the frame.

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  • Logo and palette

    Your brand kit is applied to every image and video frame. Colors, logo and fonts stay consistent.

  • Caption tone

    Captions are drafted in the voice and length you set in your brief, applied consistently.

  • User tags and collaborators

    Posts can carry user tags and collaborator credits, configured per post.

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  1. 1

    Connect Instagram

    One OAuth connection. 30 seconds.

  2. 2

    Set the brand kit

    Logo, colors, fonts and caption tone. Applied to every post from here.

  3. 3

    Approve the draft

    Drafts wait in your inbox. Nothing publishes without a person saying yes.

  4. 4

    Publish or schedule

    Send it now or place it in the calendar.

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Is media required?
Yes. Instagram does not accept text-only posts. Every post needs an image or a video.
Can I post a feed post and a Reel from the same brief?
Yes. The same brief can produce separate drafts for each format, reviewed and approved independently.
Does it support stories?
Yes. Image stories are a supported format alongside feed posts, carousels and reels.
Can I add user tags and collaborators?
Yes. User tags and collaborator fields are available and configured per post.

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Instagram: feed, carousels, stories and reels | Brainpercent