Yes. Instagram does not accept text-only posts. Every post needs an image or a video.

Can I post a feed post and a Reel from the same brief?

Yes. The same brief can produce separate drafts for each format, reviewed and approved independently.

Does it support stories?

Yes. Image stories are a supported format alongside feed posts, carousels and reels.

Yes. User tags and collaborator fields are available and configured per post.

Instagram

Feed posts, carousels, stories and reels, each built to the format the channel expects.

Feed post
A single image post, square or 4:5, with a caption and your brand kit applied to the frame.
Carousel
Multiple images in one post, up to the channel's attachment limit. Each slide is built from your brand kit.
Story
A vertical image post visible for 24 hours. Your logo and colors on the frame.
Reel
A short video in vertical format, with your brand kit applied to the frame.

Logo and palette
Your brand kit is applied to every image and video frame. Colors, logo and fonts stay consistent.
Caption tone
Captions are drafted in the voice and length you set in your brief, applied consistently.
User tags and collaborators
Posts can carry user tags and collaborator credits, configured per post.

1
Connect Instagram
One OAuth connection. 30 seconds.
2
Set the brand kit
Logo, colors, fonts and caption tone. Applied to every post from here.
3
Approve the draft
Drafts wait in your inbox. Nothing publishes without a person saying yes.
4
Publish or schedule
Send it now or place it in the calendar.

Is media required?: Yes. Instagram does not accept text-only posts. Every post needs an image or a video.
Can I post a feed post and a Reel from the same brief?: Yes. The same brief can produce separate drafts for each format, reviewed and approved independently.
Does it support stories?: Yes. Image stories are a supported format alongside feed posts, carousels and reels.
Can I add user tags and collaborators?: Yes. User tags and collaborator fields are available and configured per post.