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Built solo,in public.

Brainpercent is a chat-based AI content engine for solo founders, agencies, and content teams who refuse to hire a six-person marketing department.

EI
Edward Ilin · Founder & builder · 13+ years in SEO

Origin

Thirteen yearsin the trenches of SEO.

I started in marketing in 2011. That was the year Google rolled out Panda, which destroyed thousands of content farms overnight. Penguin followed in 2012 and gutted the link-spam industry. I learned SEO the hard way: by watching every shortcut die in real time.

No bootcamp, no university program for what I do. I taught myself. Marketing, SEO, content strategy, then cyber security alongside it because the trust + safety angle of the web fascinated me. Thirteen-plus years later, I still believe the only durable content strategy is one that ranks AND survives algorithm changes.

In 2022 I started building Brainpercent because the same friction was still there. Making good, on-brand content for 10+ platforms requires a full marketing team, and most founders and small businesses can’t afford that. Compressing a content team into one button, accessed through chat, was the goal.

Every line of code, every prompt, every design choice in this product is mine. No co-founders, no engineering team, no design agency. Brainpercent is what one person with 13+ years of marketing scars + a security mindset + serious AI tooling can ship in 18 months.

Timeline

How we got here.

2011–2012

Panda + Penguin

Started in SEO right as Google rolled out the algorithm patches that destroyed content farms and link spam. The lesson: ranking is about helpfulness, not tricks. That shaped how Brainpercent generates articles today.

2012–2022

Decade in the trenches

Years of agency work, in-house SEO, content strategy across e-commerce, SaaS, and local business. Self-taught cyber security alongside: pen-testing, web app security, OWASP. The combination shows up in how Brainpercent handles credentials, webhooks, and RLS today.

2022

Brainpercent begins

Started building what I wished existed: a content platform that scans your brand once and ships native-formatted posts to every platform automatically. Solo. From scratch.

2024–2025

Chat-based UX + 13 languages

Pivoted from dashboards to a chat interface. Added native generation in 13 languages with per-language DataForSEO research, not machine-translated English. Hebrew + Arabic RTL handled automatically.

2026

Where we are today

100+ articles ranking across 13 languages. 12-platform direct publishing via Zernio. Brand DNA scanner. AI video with music. Reddit posting with auto-generated subreddit-tailored titles. Real customers (DoubleTap creator agency, A80 Paris).

Today

What you can do in chat with Brainpercent.

Open /chat, paste a URL or describe a topic, and the assistant runs the full content pipeline. Every item below works today, with no roadmap caveats.

01

URL → 12-platform bundle

Any URL becomes a branded carousel plus a 10-second video with AI music for each of 12 platforms. One paste, full output.

02

SEO article autopilot

Daily articles in 13 languages. DataForSEO research, Claude fact-check, full Schema markup. 100+ articles live and ranking.

03

Brand DNA scanner

One pass over your site extracts logo, color palette, fonts, and tone. Every output uses your brand kit automatically.

04

Scheduler + calendar

Drag-drop monthly scheduling. Review-mode approval OR full autopilot. Per-platform timing optimization.

05

RSS + news autopilot

Trending RSS picker scores items every six hours. News article in your niche → branded social bundle → published. Hands-off.

06

Reddit growth engine

Subreddit-tailored title + body, posting-time optimization, comment-opportunity surfacing, shadowban detection.

The vision

Every solo builder should have a marketing team in their chat.

The next decade of the web is about ranking in two places at once: Google’s SERP and AI engines like ChatGPT, Claude, Perplexity, Gemini. Most platforms optimize for one or the other. Brainpercent ships content that does both. Schema-marked for Google, Speakable + HowTo + FAQ-marked for LLMs.

The goal isn’t to replace marketers. It’s to give the marketer who works alone (the founder, the operator, the in-house team of one) leverage that previously took six people. Ads, scheduling, RSS, SEO, branding, video, podcasts, Reddit, all from one chat. Ads ship next.

Who we build for

Brainpercent fits four kinds of people.

Solo founders

You ship the product AND the marketing. Brainpercent compresses the second job into a chat.

Marketing agencies

White-label the engine, deliver 10× more content to clients without scaling headcount.

In-house content teams

Use Brainpercent for the volume side; your humans handle strategy and flagship pieces.

Creators + coaches

One brand voice, every platform, native formats. Schedule a month in an afternoon.

Connect

Talk to me directly.

I run every conversation in Discord and reply personally. If you have feedback, a feature request, a partnership idea, or want to use Brainpercent for something I haven’t built yet, find me below.

Ready to put your content on autopilot?

Start free

No credit card · 3 free articles + 10 social posts